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The Financial Belief I Had to Unlearn: "My Kids' Education Comes First"
For years, I believed saving for my children's education was my top financial priority. A single, confusing question from a banker changed everything. This is the personal story of why I now believe securing my own retirement is the most important financial gift I can give my kids.

Elizaveta Shafir
Oct 23, 20253 min read


Unlearning Soviet Scarcity: 5 Inherited Money Beliefs to Re-Evaluate
Our financial fears often manifest as unwritten rules we live by. This post explores 5 specific, inherited money beliefs - from the danger of talking about money to the distrust of all debt - and examines how these old survival scripts may be hindering your financial growth today.

Elizaveta Shafir
Oct 17, 20254 min read


The Invisible Weight: How Generational Trauma Haunts Our Financial Choices
Go beyond the surface-level fears of loss, perfectionism, and impostor syndrome. This post uncovers the deep roots of the fear of investing, exploring how generational trauma and inherited beliefs from our past secretly haunt our money choices today.

Elizaveta Shafir
Oct 14, 20254 min read


You Know You Should Invest, So Why Are You Terrified?
You know the what and why of investing, but fear is holding you back. This post explores the real psychological reasons for hesitation - like loss aversion, perfection paralysis, and impostor syndrome - and provides three simple, strategic actions to close the gap between knowing and doing. Learn how to overcome the mental blocks and start investing.

Elizaveta Shafir
Oct 13, 20254 min read


Part 5: The Dream Life: ‘Key Bill’, FIRE, & 'Big Dream' Numbers
In the final part of this series, the focus shifts to the ultimate goals. This post defines the numbers that complete the dream: the "Key Bill" passive income that covers a major expense, the Financial Independence (FIRE) number that makes work truly optional, and the “Big Dream” fund.

Elizaveta Shafir
Oct 13, 20253 min read
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