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The Power of Defaults: Why Automation is Your Best Protection From Yourself

Updated: Nov 4

It’s interesting how our psyche works. For a long time, I never gave my company stock a second thought.


I had it on auto-sale. Every time a new batch of shares vested, the system handled it: sold them, deposited the funds. I never had to think about it twice. It was the perfect financial default - consistent, smooth, and easy - that kept my financial plan on track.


Then, I made a classic mistake. I simply forgot to set up the autosale this year - it requires an annual renewal - and just like that, the seamless system I relied on was gone.


Suddenly, the new default became manual action (or inaction), and that single, simple transaction transformed into a conscious decision point.


The Hesitation Point: Greed vs. The Plan


I logged into the platform and found myself paralyzed. The greed and FOMO came flooding in: What if I can risk it, keep it, and benefit from growth more? My inner voice was actively trying to talk me out of my long-term strategy.


I started contemplating: Should I sell them all right now? Should I hold a little longer? Even though I knew the rational choice - the original plan was set, the math was done - the simple act of clicking those buttons manually injected a flood of doubt and hesitation. I was staring at a heavy decision, even though I knew exactly what I was supposed to do.


The Internal Work


In that moment of hesitation, I had to stop the internal debate. I had to step back and force myself to follow the strategy I had originally laid out.


I told myself the simple truth: This is income. It was planned. I do not gamble with my strategy.


My long-term strategy is built on diversification, and my rule is to treat this incoming stock as income, not an investment. Investment decisions are made separately, following a different logic.


I closed the debate. I clicked the buttons, sold the September vestings, and kept the rational plan perfectly intact.


But honestly, it took some serious internal work and determination to follow through.

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The Takeaway: Make the Decision Once


This whole experience was a powerful reminder: If you want any financial action to be consistently smooth and easy - if you want to bypass the psychological struggle that comes from greed or fear - you must lean into the power of defaults.


You have to make the hard financial decision once, then let automation defend it from you. The moment you remove the manual re-litigation from the equation, you win the battle against yourself.


I believe in empowering ourselves to build financial clarity and confidence. The biggest key to that clarity often isn't knowing the most complex financial rules, but simply building the right automated systems that prevent you from fighting your own brain.


What part of your financial life could you change the default setting on this week?



Disclaimer: The information provided in this blog post is for educational and informational purposes only. I am an AFC® (Accredited Financial Counselor) Candidate, not a licensed financial advisor, tax professional, or attorney. The content herein is not intended to be a substitute for professional financial, investment, legal, or tax advice. Always seek the advice of a qualified professional with any questions you may have regarding your individual financial situation. The opinions expressed are my own and do not represent the views of my employer.

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